Lifecycle Marketing Manager Job at Forge Global, Denver, CO

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  • Forge Global
  • Denver, CO

Job Description

At Forge (NYSE: FRGE), we know our team is our greatest asset. As technology innovators in the private market, our vision is to deliver a richer future for everyone. We live that vision through our values of being bold, humble, and accountable. We experience the value that our vision brings to the world every day, helping the teams behind the greatest innovations of our generation, from space travel to planet-saving, plant-based nutrition, and more. With liquidity solutions, exclusive data and insights, a custody offering, and a vibrant marketplace, Forge’s goal is to build the best-in-class technology infrastructure to power a global private market that is transparent, accessible, and seamless for companies, their employees, and investors. Through Forge, employees can sell their private shares, employers can reward shareholders with pre-IPO liquidity and individual and institutional investors can participate in private unicorn growth. Forge's differentiated global marketplace addresses rising demand among individual and institutional investors for exposure to private company stocks and is building a growing network effect. Our ability to offer these powerful financial solutions has generated incredible interest from investors, demand from customers, and a need to grow our team to meet the needs of more companies, teams, and innovators in this way. The Role: The Lifecycle Marketing Manager is a results-driven leader who has experience building and scaling email marketing programs. This role will be pivotal to understanding Forge’s target audience, driving engagement, and increasing revenue through strategic email campaigns for the full customer lifecycle. The ideal candidate will be a data-informed marketer with a deep understanding of email best practices and a willingness to iteratively test programs. This person will collaborate with cross-functional teams to ensure email serves as an effective tool to engage, inform, and convert clients. Location: This role requires will be fully remote in Denver, CO. Responsibilities: Manage and work towards a best-in-class technical implementation of regular ongoing email programs, and automated, personalized email notifications. Own Forge’s email calendar and tactical execution of all email programs, and effectively communicate initiatives, to inform stakeholders and ensure client satisfaction. Build and test for optimal email content and call-to-actions, while also ensuring strong attention to detail and data integrity. Manage Forge’s email agency by setting appropriate priorities, maintaining accountability, and leading ongoing meetings. Liaise and advise stakeholders of various business lines on email opportunities and follow through on planning and executing on these opportunities. Ensures alongside legal and compliance teams that Forge adheres to email best practices with regards to governmental regulations such as CAN-SPAM and GDPR, among others. Qualifications: 5+ years planning and executing email programs for a corporate organization Strong analytical skills with the ability to interpret data and make data-driven decisions Familiarity with marketing automation platforms, CRM systems, and analytical tools Excellent communication and interpersonal skills Experience with data structures, mapping attributes across tables, and transforming values with table calculations Knowledgeable about email industry trends, laws, and regulations Must be able to sit and/or stand for long periods of time in an office or home office setting while working Preferred Qualifications: Experience with Braze, with hands-on experience in the platform Experience at a financial services and/or fintech company Experience with SMS and in-product notifications is a plus, as we look to implement these programs in the futur e For residents of Denver, CO the annual salary range for this role is $120,000 - $140,000 + annual bonus. Final offers may vary from the amount listed based on geography, candidate experience and expertise, bonus, and other factors Forge is proud to be an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Apply for this job * indicates a required field First Name * Last Name * Email * Phone * Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf Enter manually Accepted file types: pdf, doc, docx, txt, rtf LinkedIn Profile * Please let us know the soonest date you can start. * Do you have experience with Braze, with hands-on experience in the platform? * Select... Are you legally authorized to work in the United States? * Select... Will you now or in the future require sponsorship for employment visa status? (H-1B. F-1B, CPT, OPT, etc.) * Select... Do you have previous direct experience planning and executing email programs? * Select... What City and State are you currently located it in? * This will be a fully remote role in Denver, CO - are you comfortable with this requirement?(YOU MUST BE LOCATED IN DENVER CO, AREA TO BE CONSIDERED FOR ROLE). * Select... If not located in Denver CO, will you be relocating for the role? * Select... U.S. Equal Opportunity Employment Information (Completion is voluntary) Individuals seeking employment at Forge Global are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements. Completion of the form is entirely voluntary . Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file. #J-18808-Ljbffr Forge Global

Job Tags

Work from home, Relocation, Home office, Work visa, H1b,

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